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    <title>Julián Leiss — Designer</title>
    <link>https://leiss.site</link>
    <description>Portfolio of Julián Leiss, a designer from Buenos Aires working across systems, identities, and experiences.</description>
    <language>en</language>
    <lastBuildDate>Wed, 08 Apr 2026 19:00:42 GMT</lastBuildDate>
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      <title>Auth0: Evolving a developer identity platform through its digital presence</title>
      <link>https://leiss.site/auth0-brand-evolution</link>
      <description>Auth0 is a developer-friendly identity platform offering authentication, authorization, and secure access solutions. As Senior Brand Designer, the work involved extending the Brand Evolution vision into a modern, consistent interface that unified website, product, and brand experiences.</description>
      <pubDate>Fri, 01 Jan 2021 00:00:00 GMT</pubDate>
      <guid isPermaLink="true">https://leiss.site/auth0-brand-evolution</guid>
      <category>Brand Design</category>
      <category>Digital Design</category>
      <category>Interface Design</category>
      <category>Art Direction</category>
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    <item>
      <title>Iris Alba: Recovering the graphic legacy of an Argentine designer</title>
      <link>https://leiss.site/iris-alba</link>
      <description>Iris Alba: Gráfica is a book that recovers and revalues the work of Argentine designer and art director Iris Alba (1935–1993), whose covers filled bookstores across Latin America and Spain. With a foreword by Ellen Lupton, the publication compiles five years of research by editors Leandro Castelao and Francisco Roca.</description>
      <pubDate>Wed, 01 Jan 2025 00:00:00 GMT</pubDate>
      <guid isPermaLink="true">https://leiss.site/iris-alba</guid>
      <category>Editorial Design</category>
      <category>Art Direction</category>
      <category>Research</category>
      <category>Digital Design</category>
    </item>
    <item>
      <title>Papota: An immersive web experience for Ca7riel &amp; Paco Amoroso&apos;s breakout EP</title>
      <link>https://leiss.site/papota</link>
      <description>PAPOTA is the website for Ca7riel &amp; Paco Amoroso&apos;s breakout EP — a release that channels their chaotic energy into a mix of Latin trap, jazz, funk, and tropical rhythms. Named after Argentine slang for the protein-and-pill cocktail gym bros use to bulk up fast, the title nods to their own rapid rise while folding self-critique into irreverent humor.</description>
      <pubDate>Wed, 01 Jan 2025 00:00:00 GMT</pubDate>
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      <category>Front-end Development</category>
      <category>Art Direction</category>
      <category>3D Modeling</category>
      <category>Digital Design</category>
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    <item>
      <title>La Educación del Rey: An interactive schematic that reveals the hidden structure of a screenplay</title>
      <link>https://leiss.site/la-educacion-del-rey</link>
      <description>An interactive schematic built on the screenplay of Santiago Esteves&apos; film. The project moves through two phases: first, a large-scale static piece that maps the script&apos;s data simultaneously — characters, locations, timelines, relationships — as a typographic and graphic system. Second, a digital interactive version that turns the reader into an active constructor-deconstructor of the text.</description>
      <pubDate>Fri, 01 Jan 2021 00:00:00 GMT</pubDate>
      <guid isPermaLink="true">https://leiss.site/la-educacion-del-rey</guid>
      <category>Information Design</category>
      <category>Data Visualization</category>
      <category>Interface Design</category>
      <category>Art Direction</category>
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    <item>
      <title>Ries: Crafting a digital store for a studio&apos;s unique objects and furniture</title>
      <link>https://leiss.site/ries</link>
      <description>RÍES is a design studio that creates high-quality furniture, objects, and spaces. In collaboration with Pantufla Cuántica, the project involved crafting an online store that embodies the studio&apos;s ethos — navigating between aesthetic simplicity and problem-solving complexity.</description>
      <pubDate>Mon, 01 Jan 2024 00:00:00 GMT</pubDate>
      <guid isPermaLink="true">https://leiss.site/ries</guid>
      <category>Interface Design</category>
      <category>Digital Design</category>
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    <item>
      <title>ASM: Shaping the brand system for an identity conference</title>
      <link>https://leiss.site/assemble</link>
      <description>Auth0 Assemble was the company&apos;s first annual identity conference for application builders. The visual concept centered on a vast grid symbolizing the technology landscape — each piece representing an application, intricately connected, enabling new possibilities. The metaphor aligned with Auth0&apos;s role as a component that integrates with diverse products.</description>
      <pubDate>Wed, 01 Jan 2020 00:00:00 GMT</pubDate>
      <guid isPermaLink="true">https://leiss.site/assemble</guid>
      <category>Art Direction</category>
      <category>Brand Design</category>
      <category>Spatial Design</category>
      <category>Digital Design</category>
    </item>
    <item>
      <title>Axis: Revealing the oscillation between chaos and order through immersive space</title>
      <link>https://leiss.site/axis</link>
      <description>AXIS is an immersive experience built around the tension between chaos and order. The installation guides viewers through cycles of alignment and dispersal — brief patterns of coherence emerging only to dissolve back into disorder.</description>
      <pubDate>Mon, 01 Jan 2024 00:00:00 GMT</pubDate>
      <guid isPermaLink="true">https://leiss.site/axis</guid>
      <category>Immersive Design</category>
      <category>Generative Design</category>
      <category>Art Direction</category>
      <category>Sound Design</category>
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    <item>
      <title>SOMA: Where the body ends and the object begins, the boundary dissolves</title>
      <link>https://leiss.site/soma</link>
      <description>SOMA explores the blurred threshold between body and object. A seat that remembers the curve of a spine. A ring that frames an ear. A glass that folds into the grip of a hand. The objects that surround us are invisible molds of the human body — and the body, in turn, is shaped by what it touches.</description>
      <pubDate>Wed, 01 Jan 2025 00:00:00 GMT</pubDate>
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      <category>Brand Design</category>
      <category>Art Direction</category>
      <category>Spatial Design</category>
      <category>Research</category>
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    <item>
      <title>HDM: A mutating identity for three days of fluid expression</title>
      <link>https://leiss.site/hdm</link>
      <description>Hacedoras de Mundo was a hypothetical three-day event at FADU spotlighting artists ARCA, Nathy Peluso, and Shy Girl. The identity drew from fluidity — states of matter, digital information flows, biological bodies — mirroring the artists&apos; ceaseless search for ever-mutating expressions.</description>
      <pubDate>Sat, 01 Jan 2022 00:00:00 GMT</pubDate>
      <guid isPermaLink="true">https://leiss.site/hdm</guid>
      <category>Brand Design</category>
      <category>Art Direction</category>
      <category>Spatial Design</category>
      <category>Motion Design</category>
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    <item>
      <title>Regenesis Labs: Designing the identity for Decentraland&apos;s operational backbone</title>
      <link>https://leiss.site/regenesis-labs</link>
      <description>DCL Regenesis Labs is the execution arm of the Decentraland DAO — a legal and operational body created to turn community decisions into consistent delivery. The DAO could debate, vote, and fund initiatives, but lacked the infrastructure to reliably execute them.</description>
      <pubDate>Wed, 01 Jan 2025 00:00:00 GMT</pubDate>
      <guid isPermaLink="true">https://leiss.site/regenesis-labs</guid>
      <category>Identity Design</category>
      <category>Brand Design</category>
      <category>Art Direction</category>
      <category>Digital Design</category>
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    <item>
      <title>Plexa: A chair born from parametric logic and cultural identity</title>
      <link>https://leiss.site/plexa</link>
      <description>PLEXA is a chair designed and fabricated as part of UTDT&apos;s Furniture Design program, with the identity of the Di Tella community as its conceptual axis. The process moved from conceptualization through scale models and material testing to a full-scale prototype.</description>
      <pubDate>Wed, 01 Jan 2025 00:00:00 GMT</pubDate>
      <guid isPermaLink="true">https://leiss.site/plexa</guid>
      <category>Industrial Design</category>
      <category>Parametric Design</category>
      <category>Art Direction</category>
      <category>Generative Design</category>
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      <title>Hacia la Conciencia: A VR journey through the stages of consciousness during meditation</title>
      <link>https://leiss.site/hacia-la-conciencia</link>
      <description>A virtual reality experience that invites the viewer inside the human mind during meditation, traversing different stages of consciousness. The journey explores the interconnection between body and mind, with the pineal gland as its central element.</description>
      <pubDate>Mon, 01 Jan 2024 00:00:00 GMT</pubDate>
      <guid isPermaLink="true">https://leiss.site/hacia-la-conciencia</guid>
      <category>Immersive Design</category>
      <category>Art Direction</category>
      <category>3D Modeling</category>
      <category>Sound Design</category>
    </item>
    <item>
      <title>Sum³: Audiovisual mapping that finds freedom at the edge of its own constraints</title>
      <link>https://leiss.site/sum3</link>
      <description>SUM³ explores the capabilities of projection mapping as a narrative medium. Starting from a strict volumetric configuration, an audiovisual narration unfolds that finds its freedom precisely at the edge of its own constraints.</description>
      <pubDate>Wed, 01 Jan 2025 00:00:00 GMT</pubDate>
      <guid isPermaLink="true">https://leiss.site/sum3</guid>
      <category>Mapping</category>
      <category>Art Direction</category>
      <category>Sound Design</category>
      <category>Spatial Design</category>
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      <title>Acople: Real-time visuals exploring the existence of pure form</title>
      <link>https://leiss.site/acople</link>
      <description>Real-time visuals designed for artist Jennitza. ACOPLE explores the existence of form — abstract form, pure form, Platonic solids, Euclidean geometries — as containers of meaning. A live visual performance that treats shape as a philosophical proposition.</description>
      <pubDate>Wed, 01 Jan 2025 00:00:00 GMT</pubDate>
      <guid isPermaLink="true">https://leiss.site/acople</guid>
      <category>Generative Design</category>
      <category>VJ</category>
      <category>Art Direction</category>
      <category>Digital Design</category>
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    <item>
      <title>Entre Tinieblas: A poster that splits saints and sinners down a crooked line</title>
      <link>https://leiss.site/entre-tinieblas</link>
      <description>A rhetorical image exercise exploring the tension between the sacred and the profane in Almodóvar&apos;s film. The poster superimposes a nun and a Spanish femme fatale from the 1980s through a crooked diagonal cut — two disparate halves that play with the idea of being one and the same.</description>
      <pubDate>Sat, 01 Jan 2022 00:00:00 GMT</pubDate>
      <guid isPermaLink="true">https://leiss.site/entre-tinieblas</guid>
      <category>Art Direction</category>
      <category>Creative Direction</category>
      <category>Motion Design</category>
      <category>Digital Design</category>
    </item>
    <item>
      <title>Shigeo Fukuda: A mirrored editorial that plays with illusion from every angle</title>
      <link>https://leiss.site/shigeo-fukuda</link>
      <description>A typographic editorial on the life and work of Shigeo Fukuda (福田繁雄) — sculptor, graphic designer, and master of optical illusion. Inspired by Fukuda&apos;s own methods, the book plays with notions of illusion, challenging the supposed certainty of reality and logic.</description>
      <pubDate>Wed, 01 Jan 2020 00:00:00 GMT</pubDate>
      <guid isPermaLink="true">https://leiss.site/shigeo-fukuda</guid>
      <category>Editorial Design</category>
      <category>Art Direction</category>
      <category>Information Design</category>
    </item>
    <item>
      <title>Museo Re:Imaginado: A typographic program for reading museum collections on screen</title>
      <link>https://leiss.site/museo-reimaginado</link>
      <description>A program of screen-based reading pieces built around two axes: the visual and typographic program that defines reading behavior, and the distribution of content across each piece. The project explores typographic landscape, content editing, reading functions, codification, spatial architecture, and the coexistence of typography with other graphic systems — treating the screen not as a reproduction of print but as a medium with its own possibilities and constraints.</description>
      <pubDate>Fri, 01 Jan 2021 00:00:00 GMT</pubDate>
      <guid isPermaLink="true">https://leiss.site/museo-reimaginado</guid>
      <category>Information Design</category>
      <category>Interface Design</category>
      <category>Digital Design</category>
      <category>Art Direction</category>
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